Whitepaper:
The Hispanic market already represents nearly 11% of U.S. buying power,
and this percentage is on the rise. To reach this fast-growing market, you need to understand the influential segments of the Hispanic population.
In our whitepaper, “Hispanic Marketing: Leveraging Location Insights to Offer Relevance to the US Hispanic Consumer,” you will:
1
find out where Hispanic consumers spend their time,
2
discover what’s important to different demographics, and
3
learn how to connect with the core values of the Hispanic market.
These insights are based on data from Foursquare’s location analysis, which tracks foot traffic data to show the places people go and how they spend their time.
Put it to Work
You need this research to make a difference for your brand, so we’ve specifically designed the whitepaper as an actionable resource.
Consumer values and preferences within market segments are provided in easy-to-reference charts, perfect for printing and sticking above your desk or on the community board.
The paper ends with examples of how to put this data to work in your marketing efforts within the U.S. Hispanic market.
Download the Whitepaper
About UniComm Media Group, LLC
UMG is an ad agency exclusively focused on helping brands reach the Hispanic Market. Founded and led by two Hispanic brothers, UMG combines deep cultural understanding with data-based market insights to help companies connect with the Hispanic Market through effective communications and compelling creative.