One of the first projects Emma tackled at UMG was creating a catchy but evergreen billboard design for one of the CDA offices. The board would be mainly promotional and would be placed in a small-town location. We needed to catch the attention of potential patients while still presenting them with basic information. The solution ended up being more fun than anything.[Read more…]
This past quarter, UMG launched a marketing blitz for SC Orthodontics Group.
The group wanted to announce a new orthodontic dentist at their Columbia office and attract new patients.
Not only did the campaign require a turnaround of less than two weeks, but our creative team struggled to choose the best messaging angle. However, this campaign turned out to be one of our most successful yet.[Read more…]
We recently launched an ad campaign for our client, Carolina Dental Alliance, that targets Hispanics in South Carolina. The premise centers on two key concepts:[Read more…]
August 15, 2014, Greenville, S.C.– Unicomm Media Group, South Carolina’s first full-service, Hispanic advertising agency is excited to announce the hire of Emma Klak to serve on the agency’s creative team.
Klak recently graduated from Bob Jones University with a BFA in Graphic Design. She has won multiple awards, including Student Best of Show and Gold and Silver ADDY awards through the American Advertising Federation Greenville.[Read more…]
To read part 1 of our story, click here.
When we started the company, our agency space consisted of a 12″x18″ dry erase board, markers and more ideas than we could fit on that small board. We would list our target clients on our board as a reminder of who our big catches were. Because of that list, we would spend hours talking about how they made advertising decisions and how we could become a part of that process.[Read more…]
Wondering if you qualify to hire an ad agency? Maybe you think your business is still too small or your workload is unpredictable, but you’re probably more qualified than you think. Either way, never hesitate to look into your options. Many agencies are willing to work even with small businesses and will help you customize their services.[Read more…]
Everyone has a story to tell. It’s part of what makes us unique. Our personal backgrounds shape the way we are and how we live our lives. We learn from past mistakes, we fondly remember moments spent with loved ones, and we spend many hours looking back through old pictures and scrapbooks.
As an agency, our story is no different. We love to tell our story every chance we get. We believe that where we came from is an integral part of who we are today, how we run our agency and what we want our agency to be in the future. UMG’s story is one built on family, entrepreneurship and a desire to enhance our culture.[Read more…]
Jan. 31, 2014, Greenville, S.C. — Carolina Dental Alliance has chosen UniComm Media Group, LLC to develop and implement outreach efforts to both the general and Hispanic markets.
“Our company is committed to becoming active in our community and fulfilling its dental needs,” said Dr. Jim Nasim, DMD, dental director for Carolina Dental Alliance. “I feel that there is a large void, specifically in our local Hispanic population, in regards to oral education and the availability of quality dental care. CDA will offer Spanish-speaking staff in our modern, centrally located Cherrydale office to encourage better communication between our patients and doctors.”[Read more…]