(Greenville, SC) January 19, 2021 – UniComm Media Group (UMG) was recently selected by Corteva Agriscience, a major American agricultural chemical and seed company, to create a Hispanic marketing action plan to advance Sentricon, the number one brand in termite protection, among Hispanic homeowners.
Read More
Some marketers think that advertising is about clever headlines and beautiful visuals. Other marketers think that translating that ad into Spanish is a good Hispanic marketing strategy. We think those approaches miss a vital foundation. The best marketing begins with the *market*—understanding your customers’ wants and needs.
Read MoreUniComm Media Group (UMG), a full service, Hispanic advertising agency based in Greenville, SC, has added Luis Martinez as a new partner. Martinez, a digital, media and Hispanic corporate marketing leader at Denny’s, will add years of relevant brand expertise to UMG’s growth strategy.
Read More